Melbourne
Full time

Marketing Manager

Leading and managing a team of marketing professionals to deliver on key objectives across brand design, marketing, public relations, digital and social media initiatives.

About this position

Job Description:

• Leading and managing a team of marketing professionals to deliver on key objectives across brand design, marketing, public relations, digital and social media initiatives

• Contributing to the overall achievement and expansion of DC’s domestic and international growth plans

• Developing and implementing strategies to enhance and protect brand profile

• Leading the team into researching and analysing consumer needs to identify marketing opportunities

• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly

• Driving the product development/innovation process

• Developing the marketing activity calendar – consumer, trade and media (including promotions, brand, public relations and digital)

• Building and maintaining effective relationships with all relevant internal and external stakeholders

• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Personal Attributes:

• Someone with proven experience in digital marketing, social media and events, preferably in the B2B space

• A results-focused approach. You’ll know how to pull together a plan to reach a target

• Someone with strong project management skills, from concept to execution

• A great communicator, able to liaise with stakeholders from all functions, at all levels

• Someone who is solutions-focused

• Self-motivated, and capable of working autonomously when required

• Confident working productively in a fast paced and agile environment

• A sound understanding of drivers of performance across internal and external marketing channels, to drive awareness, engagement, and acquisition

• Resilient and a natural drive and curiosity to solve problems creatively

Qualifications:

• Minimum 5 years of experience in a digital marketing OR related discipline

• Previous experience in a marketing management/leadership role

• Preferably a degree or qualification in a related field such as Marketing, Business, Communications, etc.

• Strong project management, multitasking, and decision-making skills

• Metrics-driven marketing mind with eye for creativity

• Experience with marketing automation and CRM tools

• Demonstrated experience conducting business across multiple projects, portfolios and strategies

• Business acumen, planning and sales analysis skills

• Proven strategic, analytical and creative abilities

• Strong communication and presentation skills

• Demonstrated ability to influence and convert strategy to execution

If you have any immediate inquiries or to express your general interest, please call Jane Devereux on 0418497032, or email jane@yourscreensaver.com.au

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